Client: Diageo
Agency: Leo Burnett Athens
Credits: Ioannis Neilas, Leonidas Arvanitis
Project Description
A series of Prints for Johnnie Walker's Green Label
Perfection is in the details.
The magic in Art is hidden in the details. It lies behind the way an artist mixes colors to achieve a unique shade. Likewise the secret of JW Green Label’s unique taste hides behind the way the master blender mixes 4 branded malts, each of a distinct character. A unique tasting experience awaits for those who know, that life's essence is hiding in the details.